Under the scale of global procurement, Miniso selects appropriate materials from all over the world and strives to provide more secure, more reliable & lower-cost necessities for consumers. More than 80% of the products are from Japan, South Korea, Singapore, Malaysia and China etc..

We are confident to bring consumers greater satisfaction and better quality of life.

We pursue a simple & natural life philosophy, design and manufacture excellent goods at honest prices, taking into account of earth resources, environment, recycling and other issues, truly return to nature and the essence of product.

In order to ensure that the product not only meets, but exceeds, Miniso’s quality criteria, each one is given a final check before it can be packaged and dispatched to a customer.